The Mission

You're 60% water. Shouldn't that 60% be exceptional?

We've been taught to trust the tap. It's treated, it's regulated, it's "safe." But safe doesn't mean clean. Not really. Across North America, tap water legally contains hundreds of contaminants. Chlorine, fluoride, lead, microplastics, PFAS, pharmaceutical residues, all within "acceptable" limits set by agencies that haven't updated many of their standards in over two decades.

The irony? The one thing designed to filter your water, the plastic pitcher sitting in your fridge, is itself a source of contamination. BPA, BPS, phthalates, microplastics leaching into every glass. You're filtering toxins through toxins.

We started Opal because we refused to accept this as normal.

Opal is a next-generation water filtration system built from surgical-grade 304 stainless steel. The same material used in medical instruments and commercial kitchens. Zero plastic touches your water. Not the pitcher. Not the lid. Not the filter housing. Nothing.

At the core of the system is opalCore, a multi-stage nanofiber filter developed in collaboration with PhD materials scientists. It removes up to 99.99% of 365+ contaminants including chlorine, fluoride, lead, arsenic, PFAS, VOCs, and microplastics, while preserving the beneficial minerals your body actually needs. No reverse osmosis waste. No electricity. No dead water.

But beyond what Opal removes, it's what we stand for: the belief that the most fundamental thing you put in your body, water, should be treated with the highest standard of care. Not the lowest legally permissible one.

This is water, reconsidered from first principles. Designed to be left on your counter, not hidden in your fridge. Built to last years, not months. Engineered to give you the cleanest, best-tasting water possible, without compromise.

We're here to lead it.

opal

Opal Water Pitcher